BUILDING ETHOS
James D. Murphy, often referred to as "Murph” from his fighter pilot days, understood early on that success lies in envisioning a clear future. This clarity propelled him from a Kentucky farm boy to accomplished fighter pilot, flying missions across Central America, Asia, Central Europe, and the Middle East. Logging over 1,200 hours as an instructor pilot in the F-15 and amassing over 3,200 hours in other high-performance aircraft, he also served as the Chief of Training for the Georgia Air National Guard's 116th Fighter Wing.
Recognizing that the frameworks enabling his success in the F-15 were the same ones that allowed the entire Air Force as an enterprise to succeed in combat, he conceptualized the 'Flawless Execution' methodology. This agile approach became the foundation of Afterburner, a consultancy he founded and led as CEO. Under his 27-year leadership, Afterburner evolved from offering keynote speeches to becoming a premier consultancy for global corporations, working with 85% of the U.S. Fortune 50 and numerous Global 1000 entities. James’ work and methodologies have been highlighted in prominent publications and media outlets. Additionally, he is a bestselling author of seven books on leadership, management, and veteran career transition. James’ entrepreneurial spirit has allowed him to achieve eleven appearances on the Inc 500/5000 List of America's Fastest Growing Companies and a spot on Forbes Magazine's Small Giants List.
Flawless Execution: James D. Murphy's Business Mastery Guide
The High-Performance CEO Show
Precision meets performance with a fighter pilot turned business guru.
THE “MURPH” EXPERIENCE
Dive into "The Murph Experience" and be captivated by a high-energy, engaging, and entertaining journey with James. Not only will you be inspired, but you'll also gain relevant content that can be immediately applied to your business. Murph takes things to the next level, offering profound takeaways that resonate with real-world challenges. He firmly believes that true accountability arises when individuals are made an integral part of the goal-setting process, ensuring that the objectives resonate personally. Debriefing, a cornerstone of his approach, emphasizes genuine truth over superficial harmony. With Murph, expect not just revolutionary shifts but meaningful evolutionary change. Let debriefing guide you there.
KEYNOTE
Your business can take a lesson from the American military’s fighter pilots. At Mach 2, the instrument panel of an F-15 is screaming out information, the horizon is a blur, the wingman is occupied, the jet is hanging on the edge - and yet fighter pilots routinely handle the stress. It’s not much different in today’s unforgiving business world. One slipup and your company is bankrupt before your employees know what hit them.
PARTNERSHIPS
CASE STUDY –
VMWARE & IBM ALLIANCE
James assists VMWare and IBM in amplifying their efforts, rejuvenating a vital strategic partnership, and achieving 150% of their target.
CASE STUDY – ADVANCED CARE PARTNERS
ACP adopted James’ approach, propelling them to become the market's most rapidly expanding provider.
CASE STUDY – DOCUMENT STRATEGIES, INC.
Based in Atlanta, DSI re-envisioned its business affected by COVID and surpassed its revenue target by achieving 122% after working with James and the team.
CASE STUDY –
VMWARE EUC
After collaborating with James, VMware's Worldwide End User Computing Division consistently achieves 20% YoY growth for 12 straight quarters.
CLIENTS
TESTIMONIALS
Peder Ulander, Chief Marketing Officer at MongoDB
“Working with ‘Murph’ and the team has been an absolute game-changer for MongoDB, enabling our team to move faster and more aligned than ever before. From the moment we engaged Jim, his commitment to to driving a successful outcome was evident. His meticulous attention to detail and thorough planning ensured that every aspect of our collaboration was “flawlessly executed”. The whole team’s dedication to excellence is truly at a high bar, and it instilled a sense of confidence in our team from the beginning for the project.
What truly sets the program apart is the highly engaging session format. The ability to captivate our team and keep them fully immersed throughout the sessions was truly remarkable. Jim and team are not only experts in their respective fields but also exceptional communicators and storytellers. They possess a unique talent for delivering complex concepts in a digestible and relatable manner. The interactive nature of their sessions fostered meaningful discussions, encouraged participation, and ignited a renewed passion for collaboration within our team. Jim knows how to create an environment that fuels productivity.
The outcome of our collaboration with Jim was transformative. The strategies and tools provided by Jim enabled us to streamline processes, identify and eliminate misalignments, and enhance our overall team performance. The result was an acceleration in our collective efforts, enabling us to accomplish more in a shorter span of time. If you're looking for a partner that can propel your team to new heights and foster a culture of excellence, Jim is the one to choose.”
Christopher Larsen, Chief Revenue Officer at Minitab
“Jim and his team are the true definition of "Flawless Execution". I engaged with him for a sales conference kick -off meeting, and he and his team knocked it out of the park. We then moved to having onsite debrief workshops and team strategy sessions. The focus, passion, enthusiasm, practical advice and consulting that he and his team provided was at the top of the game in my books and I have worked with many other leadership consulting companies during my extensive career in the software industry. You can count on them hitting the target for you whether it be a speaking session or helping you and your team up the game on leadership/planning/execution.“
Tucker Balch, Managing Director at J.P. Morgan AI Research
“"Murph" and I flew together in the 116th Fighter Wing. When I first met him, I didn't believe his outrageous optimism and commitment to excellence. But he *kept* being that way, and has served as an inspiration to many of us. The Murph you see in videos and meet in person is the real Murph. He believes all that stuff, puts it to use, succeeds, and helps others succeed.
I have since moved on from the Air Force, but glad to know Murph and have had the opportunity to work with him.”
Donald Sull, Co-Founder at CultureX
“I learned about Jim Murphy’s work while researching a book on strategic agility, and have since invited him to speak at my class on strategy execution at the MIT Sloan School of Management.
Jim’s process for getting work done draws on the military’s proven methodology to execute missions that are literally a matter of life and death. Flawless Execution tightens the linkage between strategy and day-to-day activity by ensuring that employees are crystal clear on what they are supposed to be doing and why it matters. Jim’s “nameless, rankles debrief” enhances agility and continuous improvement by ensuring candid discussions of what is working (and not working).
Like agile programming and Deming’s plan-do-check-adjust cycle, Flawless Execution uses an iterative process that ensures work gets done while adapting to unexpected circumstances. The genius of his program is that it is tailored to the realities of operational activities in large corporations.”
Frank Rauch, Global Channel Chief at Cato Networks
“I am a big fan. I have had the pleasure to work with "Murph" in a variety of challenging environments, ranging from accelerating growth, unifying disparate teams with very different agendas, and team makeovers. He has a unique combination of of leadership, room presence and pragmatic thinking . The framework is well thorough, proven and adaptable. The results speak for themselves.”
